The sales of mid-sized hybrid cars in the Korean market were reduced by half this year compared to a year ago. According to industry sources on May 7, the domestic sales of mid-sized hybrid cars such as the Sonata, K5, and Malibu totaled 2,268 units in the January-April period of this year, down 49.7 percent from a year ago.
The sales of such vehicles fell for four straight months, registering a negative year-on-year growth of 62.6 percent in January, 41.7 percent in February, 29.7 percent in March, and 56.6 percent in April.
In terms of sales during the period, the Sonata Hybrid came on top with 1,281 units, followed by the K5 Hybrid with 842 units, and the Malibu Hybrid with 145 units. In contrast, the sales of semi-large-sized hybrid cars marked a positive year-on-year growth for four consecutive months.
In April, in particular, the Grandeur Hybrid was sold more than 1,000 units thanks to its new car effect. On the back of strong sales of the Grandeur Hybrid, the overall sales of semi-large-sized hybrid cars rose to 4,269 units in the January-April period, up 24.1 percent year on year.
The share of mid-sized models in the overall hybrid car market fell to 15.9 percent from 31.8 percent, while that of semi-large-sized models rose by 5.7 percentage points to 29.9 percent.